Schedule 2014

Overall Conference Evaluation

Please evaluate the conference as a whole.

Thursday, April 24, 2014
7-9 pm Pre-conference meetup at Trinity Brewhouse.
Friday, April 25, 2014
Start End Location
8:00 5:00 Registration Market Place
8:00 9:00 Breakfast Market Place
9:00 9:15 Gather in auditorium Pepsi Forum (Wales Hall)
9:15 9:30 Opening Remarks Pepsi Forum (Wales Hall)
9:30 10:15 Jason Pamental’s Keynote #nekey
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Pepsi Forum (Wales Hall)
10:15 10:30 Break John Hazen White Center
45 Minute Presentations
Start End John Hazen White A John Hazen White B John Hazen White C
10:30 11:15 Dropping the Silo-Buster: Why Integration is Essential to Digital Marketing Success
(Theoharis and Begin) #ne1
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Fit to Print: Creating Purposeful News Content
(Cohen) #ne2
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Beyond the Basics: Using Video to Enhance Your Marketing Message
(Phillips and Passmore) #ne3
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11:15 11:30 Break
11:30 12:15 Is Email Actually Dead? Using an Integrated Approach for College Communications
(Tracy and Fleischmann) #ne4
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Iterative Design 101: Strategery!
(Keith) #ne5
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Hackers and the Security Threat Landscape
(Laverty) #ne6
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12:15 1:15 Lunch Market Place
1:15 1:30 Announcements and Door Prizes Pepsi Forum (Wales Hall)
Lightning Round: 10 minutes each
Start End Pepsi Forum (Wales Hall)
1:30 1:40 Photo Friday: Making the Case for User-Generated Content (Packer) #ne7
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1:45 1:55 Leading with a Hashtag (Daitz) #ne8
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2:00 2:10 No Email! Creating A Community Of Developers (Fulton and Yale) #ne9
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2:15 2:25 Can I Get That ENG101 In Fuschia? (Collette) #ne10
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2:30 2:40 Silo Buster: The Social Media Council of Boston College (Beecher) #ne11
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2:40 3:15 Break and Snacks John Hazen White
45 Minute Presentations
Start End John Hazen White A John Hazen White B John Hazen White C
3:15 4:00 Herding Cats: A Case Study in Steering Decentralized Social Media Efforts
(Rouse) #ne12
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Showcasing Great Content: Don’t Bury the Lede
(Vakoc) #ne13
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Web Design Workflow and Tools that Make Life Easy
(Yoon) #ne14
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4:00 4:15 Break
4:15 5:00 How to Build, Manage and Execute a Successful Instagram Photo A Day Challenge
(Peiffer) #ne15
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Panel Discussion: Tackling a Web Redesign
(Jacques, Dennen, Packer, Shurkus, D’Orso, Proctor) #ne16
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BrownSites: Evolution of a Web Project from Pilot to Service
(Nwosu and Bordac) #ne17
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